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Does everyone need to become an influencer?
From a young age, we are encouraged to dream about our future. In the past, careers like doctor, lawyer, teacher, or even astronaut...
Éverton Tadeu
Oct 1, 20243 min read
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The Importance of a Strong Personal Brand for Image Consultants
As image consultants, creating and maintaining a strong personal brand is essential to adding value, conveying reliability and...
Éverton Tadeu
May 30, 20242 min read
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The Art of Building and Cultivating Your Personal Brand
In an increasingly connected and competitive world, understanding and developing your personal brand is not just an advantage, but a...
Éverton Tadeu
Apr 15, 20242 min read
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Being good is not enough: The importance of being SEEN in the digital age
In today's world, professional excellence alone is no longer the guarantee of recognition and success it once was. The digital age has...
Éverton Tadeu
Mar 5, 20242 min read
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Personal Branding for Beginners: Where to Start?
Building an effective personal brand is an exciting and challenging journey. For beginners, it may seem a daunting task, but with the...
Éverton Tadeu
Jan 31, 20242 min read
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The Unspoken Influence: How Non-verbal Communication Crafts Your Identity
The adage "actions speak louder than words" profoundly encapsulates the essence of body language and its impact on personal and...
Éverton Tadeu
Jan 24, 20243 min read
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80/20: The Journey to an Extraordinary Life with the Pareto Principle
In the dynamic modern world, the Pareto Principle, or the 80/20 rule, stands out as a luminous path, bringing new perspectives to...
Éverton Tadeu
Jan 16, 20243 min read
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Reborn in 2024: A Journey of Self-Care, Growth, and Intentionality
As we bid farewell to another year, we embrace the arrival of 2024 with a blend of reflection and anticipation. This symbolic moment is...
Éverton Tadeu
Dec 29, 20232 min read
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Different archetypes can be valuable allies to your leadership style and transform your career
Archetypes do not define our way of being, yet it's undeniable that the archetypal characteristics inherent to our nature can be valuable...
Éverton Tadeu
Nov 8, 20232 min read
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Build your personal brand from a strong networking foundation
Have you ever wondered how some people seem to have an endless network of contacts and, as a result, achieve success more easily? Even if...
Éverton Tadeu
Nov 3, 20232 min read
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Balancing your personal life and your personal brand: challenges and strategies
In an increasingly connected world, where personal image plays a crucial role in our career and life, finding the balance between your...
Éverton Tadeu
Oct 25, 20232 min read
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Using the Pitch to Strengthen Your Personal Brand
A strong personal brand is a powerful tool in both the professional and personal worlds. It communicates your identity, your values, and...
Éverton Tadeu
Oct 17, 20232 min read
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Branding is behaviour: The cornerstone of career building in Personal Branding
You may have heard that first impressions last. But when it comes to building a successful career, the first impression is just the...
Éverton Tadeu
Oct 10, 20232 min read
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Transforming weaknesses into strengths through archetypes in personal branding
In the universe of personal branding, the ability to transform weaknesses into strengths is a characteristic that can differentiate a...
Éverton Tadeu
Oct 4, 20232 min read
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The Significance of Emotional Intelligence in Personal Branding: Elevating Your Professional Journey
In the realm of personal branding, creating a persuasive and memorable brand transcends mere aesthetics and technical prowess. Emotional...
Éverton Tadeu
Aug 22, 20232 min read
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