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Éverton Tadeu
Oct 263 min read
How the Bandwagon Effect Is Undermining Your Sales Without You Realising
The bandwagon effect is a psychological phenomenon that refers to the tendency of people to follow the behaviour of the group.
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Éverton Tadeu
Apr 92 min read
The Power of Influence Marketing and Strategic Collaborations: How Brands and Influencers Can Extend Reach and Profitability
In today's digital world, where attention is the most valuable currency, influence marketing and strategic collaborations emerge as...
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Éverton Tadeu
Mar 52 min read
Being good is not enough: The importance of being SEEN in the digital age
In today's world, professional excellence alone is no longer the guarantee of recognition and success it once was. The digital age has...
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